Real estate is competitive. There are new agents and companies popping up every day. If you want to land clients and generate more commissions, you need to stand out. One surefire way to get more real estate leads is by cleaning up your copywriting. Listings, headlines, and agent biographies are often boring and linear. That doesn't make a good recipe for selling property. This book will teach you how to write property descriptions that get people contacting you, headlines that generate clicks, and an agent bio that gets clients excited to work with you.